New ‘Diamonds’ Promo Pictures On Rihanna7

Rihanna’s recently unveiled site is already being used as a promotional platform ahead of the singer’s seventh album’s release this November. Check out this new distorted picture uploaded to the site.

So far, Rihanna’s imagery and art direction for the new project is not very strong at all – there doesn’t seem to be a defined look or meaning to anything which is making it seem quite messy considering Rihanna is usually very on top of her image and visuals.

I’ve already blocked the distasteful and tacky ‘Diamonds’ single cover from my memory, so let’s hope Rihanna has some tricks up her sleeve for the era as it is early days to be judging.


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